Unibet Gets Behind Backgammon Network
Saturday, December 12th, 2009There is something new in the works for fans of online casinos and especially for fans of the game of backgammon. It seems that Unibet.com has got backgammon on the brain and they are going to be bringing in this particular game into the forefront of their business strategies at this point in time. To help them execute this new strategic move, they have partnered up with Jadestone Networks, a highly reputable online casino company that is well regarded in the community for supplying the industry with DiceArena and GamArena multi-player networks.
This is going to be considered a huge shift for Unibet but the prospects for thisparticular business move are strong. Backgammon is largely ignored by many online casinos that are out there on the market today. But there is a decent sized chunk of the gambling demographic that has pledged a serious devotion to this particular game. So while it is a move to carve out a highly specialized niche, it could really pay off in the long run since most other casino operations have never really placed any emphasis on this game.
Jadestone’s backgammon network launched back in June and so far its performance has been remarkably strong. This has garnered quite a bit of attention from other major casino gambling operators across the market. Everyone is curious to see how far this particular venture will go. And Unibet is one of the premier companies to sign on to be part of the glory. Many casino businesses have joined in the ranks to be a part of this emerging network devoted to backgammon and only time will tell how far it will go and to what extent it will succeed as time goes on.
