Betfair Hires Synergy For Marketing
Posted on: May 17th, 2009 3:06 am | By: helenAs one of the top online betting exchange groups in the business of online casinos and gaming exploits, Betfar has been performing tremendously well considering the fact that this dreary economy has taken a-hold of so many land-based casino businesses throughout the country. And now the people behind the scenes at Betfair have made moves to up the ante so that their favorable position within the online casino and betting market can become even stronger than before. In order to accomplish this lofty goal the casino and betting group has decided to take the step to hire a specialist marketing consultant agency called Synergy. Based out of London, Synergy has been brought into the scenario with the hopes of carving out a successful path for Betfair to branch out with some new sponsorship strategies.
In the realm of online casinos and betting exchanges, the atmosphere is endlessly competitive, You cannot give any inch or your rivals will soar past you. As a way of staying ahead of the curve, Betfair has formed a business partnership with Synergy. And now the task for Synergy is to manage the wondrous endeavors that are Betfair’s plans for high-profile marketing. Most of this marketing will be revolving around the 2009 Ashes cricket series.
It seems that fans of casinos and online betting are also really into cricket so this will be the perfect event to get the word out about the awesome services that Betfair is able to provide. Right now Betfair is acknowledged as an official partner of the England & Wales Cricket Board. The company also serves as the official betting partner for the Test match grounds. After a rigorous pitch process, it was decided to go with Synergy for this latest marketing effort since the agency comes with some phenomenal experience in this particular area.
Tags: Betfair, online gambling marketing, synergy
